Cement manufacturer Savannah Cement, has set its sight on further market growth in the North Rift, Western and Nyanza region.
With key building and construction projects now getting underway in the vast region, Savannah Cement has appointed key distributors based in Eldoret, Kisumu, Migori and Kericho to secure its market presence.
Speaking when he confirmed the appointment of the distributors, Savannah Cement Managing director Mr. Ronald Ndegwa disclosed that the firm’s market enhancement programmes have been stepped up to guarantee product availability.
“The local cement market remains a very competitive and requires innovative customer approaches to ensure sales traction,” Ndegwa said. “By appointing distributors’ in the North Rift, Savannah Cement is now moving to secure its market place presence,” he added.
With the new development, Savannah Cement products will be distributed by Eldoret’s Prayosha Ventures, Santram Trading Stores and Eagle Hardware.
In Kisumu, the firm’s products will now be distributed through Kisumu Concrete products, Kunal Hardware and Jubilee Jumbo Hardware. Over in Kericho, Gokul Stores has been appointed as the distributor while Marowa Hardware will cover Migori town and its environs.
Locally, Savannah Cement also recently announced plans to double its production capacity, from the current 1.5Million tonnes to, more than 3million tonnes annually. The firm is also on schedule with plans to establish a clinker plant to complement its current multi billion shillings investment.
According to the Kenya National Bureau of Statistics Leading Economic Indicators for August 2014, consumption of cement increased from 402,249 Metric Tonnes in June 2014 to 459,881 Metric Tonnes in July 2014.
Savannah Cement, is the only local producer currently providing ALL in one perfection products, ensuring excellence on all the customers’ construction application needs.
With its specially formulated cement products carrying the “R” Cement classification, Savannah Cement products provide rapid strength development which ensures improved customer profitability through enhanced productivity and construction efficiency.
Savannah Cement products also provide enhanced strength at all ages assuring concrete performance as well as unmatched durability with great aesthetics.