Last Updated 13 years ago by Kenya Engineer
Samsung Electronics has added another product in their portfolio of Home Appliances. With the ‘Built for Africa’ initiative, they present the Dura cool Smart range of products-specializing in refrigerators. The Dura cool Refrigerators are designed for Africa equipped with the cool pack that allows the refrigerators to stay cool even without power. Speaking at a conference in August 2011, about the Company’s plans to establish a research and development centre in Kenya, Samsung Electronics East Africa’s Chief Operating Officer, Robert Ngeru concurred; “Food can be preserved for longer hours even during power black outs. Dura cool maintains 0 degrees for 3hours during power cuts while conventional refrigerators turn to positive degrees within 40 minutes while frozen food defrosts.”
The features that qualify the product as newsworthy are: its Digital Inverter Compressor automatically adjusts to cooling demand, boosting energy efficiency; No Frost Technology- prevents water drop formation, which can create mould and bacteria production, ensuring hygienic food storage and the EZ Slide Out- with pull-out shelves that slide out to ensure easier organization and removal of items, hence utilizing maximum space. Moreover, the Digital Inverter Compressor comes with a 10 year warranty.
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