The smart phones race is getting tougher and tougher with top manufacturers racing to keep top position by introducing new technology in the products they make. As the end of the year approaches, several top players have launched Smartphones with the aim of making sales in the festive season approaching. Under is an overview of some of the already launched Smartphones.

-LG L7

LG introduced their latest model of smart phone, the Optimus L7 in the quest to keep up in the already steamed smart phone market race. The 4.3-inch screened phone L7 runs on Android Ice Cream Sandwich. It weighs 123g and measures 127.5 x 69 x 8.7mm with a resolution of 800 x 480.

It has all of the icons, the apps menu layout and the home-page switching animations redesigned to cartoony. It includes a row of customizable settings shortcuts, like Wi-Fi, GPS, Sounds, etc. Also, there is a button for Quick Memo, which takes a screenshot of the current window and lets you draw on it. You could, for example, capture a web page you’re looking at, highlight a picture you like and make an annotation for later.

The phone, pricing at Sh27,000 comes with a free 8GB memory card and a free stylus pen for “Quick memo”. It boasts of a 5 Mega Pixel camera and a video recording of 640 x 480 VGA footage.

-iPhone 5
Apple announced their latest model of phone, iPhone 5 yesterday after a long anticipated release. The phone said to be 18% thinner and 20% lighter than the iPhone 4S is the first of its models to use 4G connectivity .It however does not feature an NFC (near field communication) chip to allow it to make touchless payments.

The phone, dubbed ‘the world’s thinnest smartphone’ at 7.6mm by the makers- is made entirely of glass and aluminum. It weighs 112g, which is 20% lighter than the iPhone 4S, and has a 4-inch screen, which offers a 1136 x 640 resolution (326ppi) and has 44% colour saturation for more ‘rich’ colors.

It features a new Apple-designed chip, called the A6 which is twice as powerful as the earlier model and iOS 6 operating system. The camera is an eight megapixel model-the same as in the iPhone 4S with the Face Time camera predictably on board but has been boosted to HD quality. The equipment and associated software of the iPhone however will allow it to create better photographs in low light than before.

The handset also uses a new, smaller, socket for its charger meaning that the owners will need to use an adapter to plug the device into existing speakers and other equipment. It will be sold with either 16 gigabytes, 32GB or 64GB of storage.

The phone will start shipping on 22nd of September and is to reach 100 countries by the end of the year with 240 carriers, the company’s fastest roll-out ever.Apple will continue to ship versions of the iPhone 4S and the iPhone 4 together with the new iPhone 5 but is phasing out 2009’s iPhone 3GS.

-HTC
The Taiwanese mobile phone maker launched its HTC J model on 11th September, a day before Apple made their release.

The Android HTC J phone is equipped with a 1.5 GHz dual-core processor and an 8-megapixel camera. It has a 4.3-inch screen and is seen as a modified version of the

HTC One S flagship model which went on sale in Japan in May this year.
Some of its unique features include; digital television services, an electronic wallet, infrared access for wireless transmission of data, and WiMAX wireless broadband support.

-Nokia Lumia 920
The newly unveiled Nokia Lumia 920 is scheduled to be in the market in November this year. This could be Noikia’s come-back chance after it was duped from the top position as the best seller of mobile phones by Samsung earlier this year.

The Nokia Lumia 920 has its best selling point as the wireless charging. It runs on a 1.5GHz dual-core Qualcomm Snapdragon S4 processor and has 32GB of onboard storage and 1GB of RAM.

 It features an 8.7-megapixel, 1.2-megapixel front-facing camera. The PureView camera and PureMotionHD+ video capture offer impressive optical image stabilization thanks to a floating lens.

Unlike Apple, the Lumia 920 has NFC which makes it possible to share content across phones and pay for purchases.

-Galaxy S3
The Samsung Galaxy S3 LTE model being launched by Optus, along with its new 4G network could be arriving with Android 4.1 Jelly Bean out of the box.

It has a display of 4.8-inch HD Super AMOLED and 1,280×720 pixels. It boasts of an 8-megapixel and 1.9-megapixel front-facing camera. Like the rival Nokia Lumia 920, it also has a 1.5GHz dual-core Qualcomm Snapdragon S4 processor.

It will be available in 16GB or 32GB; 2GB RAM with expandable memory of up to 64GB.It also boasts as the phone with the longest battery life against the outlined rivals of up to 2,100 mAh.

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